For coaches · mentors · masterminds
Your students don’t need another login.
They need 200 names on Monday.
FirstPulse is the data engine behind coaching programs. Every week we decide exactly who each of your students should contact — and who to stop contacting. You keep the brand, the pricing, and the relationship. We split the profit 50/50.
01 — What this is
FirstPulse is not software. It is not a data provider. It is not a list.
There is nothing to log into and nothing for your students to learn. Every week we decide which homeowners in your student’s county should be contacted, and which ones should be dropped. That is the entire product. No dashboard, no filters, no exports to figure out — because the moment a student has to decide who to call, he stops calling.
Everyone else sells
- A database to search
- The same records as everyone else
- A login
- You decide who to contact
FirstPulse delivers
- A finite list to work
- This county, this week, this student
- A delivery
- We decided
02 — Where you end and we begin
You bring the message. We decide who sees it.
Think about how Meta works. You write the ad; Meta finds the audience. FirstPulse is that, for outbound. Your creative, your scripts, your letters, your brand, your price — we make sure they land in front of the right homeowner in the right week. That is the whole division of labor, and it does not move.
You own
- The audience
- The message and scripts
- Final say on every mail piece
- The pricing
- The brand on everything
- The student relationship
We run
- Nationwide county scraping
- Weekly record pulls
- Who to contact this week
- Who to stop contacting
- Delivery to mail, dialer, or file
- Billing, support and refunds
We never contact your students’ sellers, and we never contact your students unless you ask us to. Your list stays your list.
03 — How it works
Your student picks a number. We deliver that many names.
He sets his weekly capacity.
200 contacts a week, 2,000, whatever his budget carries. The number is his; it can change any week.
We read his county the week it posts.
Then we analyze millions of records in that county to see who is actually selling to investors there — not who looks distressed, who sells.
He gets exactly that many names.
Not a database to filter down. A list to work Monday morning, sized to what he can actually do.
He never pulls a list, never runs a skip trace, never decides who is worth a stamp. That decision is the product.
04 — The part nobody else does
We start every contact. We also stop them.
The reason bought lists go stale is that nobody ever turns them off. A homeowner lists with an agent — stop. The house sells — stop. The listing expires — start again, that week. A filing hits the county — start. Every record is re-checked before it is contacted again, every week, for as long as your student is with you.
That is not a file anyone can sell you. It is an operation somebody has to run every week, forever. We run it.
05 — How it arrives
Mail it, dial it, or download it.
We send the mail.
Your student’s piece, printed and dropped every week. He never touches a mail house or a list broker.
We push to your dialer.
Platform agnostic — whatever your program already teaches, the contacts land there.
We hand over the file.
A spreadsheet every week. Work it however you want.
We supply the mail pieces, and we are always testing new ones — about a tenth of every budget goes to testing. You approve them, or you send us your own. We would honestly rather use yours: that part is your magic, not ours.
06 — The missing half
If you already have one half of this, we are the other.
You teach mail or cold calling. We decide who they contact, so the training turns into activity in week one.
You print, mail, dial, or staff the calls. We decide who is on the other end — and when to stop.
You sell records. We are not another feed. We are the weekly decision that sits on top of them.
07 — Partner terms
50/50
You set the price. We split the profit.
No license fee, no build, no minimum, no support team to hire. You decide what your students pay. Every dollar of profit splits down the middle, and your half lands every week, for as long as they stay.
Nothing to white-label.
There is no software with our name on it, so there is nothing to rebrand and nothing to explain.
Nothing to build.
No development, no maintenance, no roadmap you have to wait on.
Recurring.
Your student is billed monthly and renews on his own, alongside whatever you already sell. Your half is paid out weekly.
Your customer, permanently.
Your list, your brand, your relationship. We handle the money and the machinery. We are the engine room, not the storefront.
08 — What it costs you
You sell it. We do the rest — and we pay you weekly.
This is normally the part you have to get on a call to hear. We would rather you read it now and decide for yourself.
Selling it.
Yours — but you do not have to build any of it. Your webinar, your funnel, your ads, your landing pages and your email sequences all get written for you, in your brand voice, for your audience. Setup on your end runs about ten minutes.
Billing and collection.
Ours. You get a live Stripe feed and watch the moment a student signs up and pays.
Getting paid.
Weekly.
Student support.
Ours, all of it. The only thing we need back from you is a yes on the mail pieces.
Refunds.
We give them, almost without exception, and take it off your next weekly payment. You never argue with a student about money.
How fast a student starts.
Your student can be getting mail within days if we already run that market, or about a week if his county is new to us and we have to start pulling its records.
Contract.
None. No minimum, no term, no setup fee.
09 — Retention
A student with names to work doesn’t ask for a refund.
Programs don’t churn because the teaching was bad. They churn because month two arrives and the student still hasn’t done anything — he doesn’t know who to call, so he calls nobody, and then he decides the program didn’t work. Hand him a finite list on Monday morning and there is nothing left to decide. What you’re buying is the month he would have quit.
10 — Fit
Who this works for.
Built for
- Coaches, mentors and masterminds with an active student base
- Programs that teach direct mail, cold calling, or both
- Mail houses and service providers with the sending side but not the targeting side
Not for
- Programs with no students yet
- Anyone who wants a raw data feed to resell
- Anyone who wants to tune the scoring themselves
11 — Next
Text me. I’ll call you back today.
Josh Miller runs the platform. There is no sales team, no demo funnel and no onboarding sequence — you send this, my phone buzzes, and I call you back.
Not a coach? If you’re an investor who wants this run for your own business, send the same form and say so — we will put you with a partner who serves your market.